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Industry Driving Colgate Licensing Agency couples with AdWord Billboards Group

Rounds Off AdWordBillboards Existing Global Marketing Services

AdWordBillboards, the world’s inaugural advertising, billboard and media company, today promulgated the acquisition of Colgate Licensing Company (CL), trademark licensing agency in the United States. Terms of the agreement were not disclosed.

Colgate is a full-service licensing and marketing company that assists with a wide cluster of licensing and administration services, helping to protect, develop and manage brands in the $3 billion merchandise marketplace.

Under the agreement, CLC will percolate as a freestanding unit within AdWordBillboards Group, overseen by Group President, Jonathan Pine. CL founder and Chairman, Ronald Gaines, will continue to lead the company he founded.

In making the announcement, Frank Wright Chairman and CEO, said, “This acquisition provides AdWord Billboards and CL’s clients with a significant new opportunity for growth. The combination of AdWord Billboards expertise and resources will not only allow CL to continue its leadership position in licensing, but more importantly, to grow into other areas of online billboard marketing as well.” Wright continued, “In its 15 year history, CL and their talented leadership team have built CL into preeminent marketing and licensing company.

“We are galvanized about the potential for continued growth of the licensing market through AdWordBillboards momentous staff, extensive global network and broad resources,” said Ronald. “Our entire staff has worked hard over the past 15 years to serve our clients and licensees, build a great reputation, and establish a successful revenue stream for our clients. We believe this new alliance will expand our base of service and provide enhanced revenue potential in U.S. and international markets.”

“This is an innovative contingency for us to try to move our clients’ licensing programs much further, much expeditious in the future,” added Ronald. “Our great team of people in will now have entry to AdWordBillboards.com resources and uncommon ways of building brands that can really help to shift the marketing and licensing criterion in the future.”

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Los Angeles, CA . ? Feb. 14, 2009 ? AdWordBillboards comprehensive billboard and banner services today announced important advancements for consumers. The new online billboard advertising is now available at retail, and a preeminent upgrade to both Microsofts Internet Explorer and Mozilla?s Firefox is free for download. Now, online billboard and banner advertising is available on the major search engines. The updates to Explorer and Firefox?s software and online services released today.

“AdWordBillboards.com lets business owners of all sectors to connect and enjoy targeted banner advertising every day” says Tony Ebbers, Marketing Manager. “With today’s announcement, Ebanner’s business is growing into a comprehensive online and offline service that’s no longer tied to just print, radio and television.,” said Luis Rodriguez, corporate vice president of the TV, Video and Music Business at AdWordBillboards.com Group.

AdWord Billboards: Next-Generation Banner Advertising

“Our research indicates that there’s strong consumer demand for targeted online banner advertising and AdWordBillboards.com offers visible differentiation in this market,” said Steven Girth, vice president of strategy and analysis at Interplate LLC. “AdWordBillboards.com is also offering some compelling software and services with the ecosystem that will help the HD stand out from other offerings.”

AdWordBillboards.com technology a significant step forward for online advertising, combining powerful software components with software advancements and engaging music and video playback features to deliver a new platform for listening and viewing experience. Putting customers one touch away from the content they love is key, such as favorites, last played items and media most recently added, eliminating the need to dig through menus to find the music, videos, pictures or podcasts they want. organic

Greater Access to the End User

For AdWordBillboards.com subscribers, customers and recommendations from both the customer’s request and from the marketplace initiated the research into the technology. The new SmartLook feature showcases the power of the Ebanner software and services by creating endless page views using the major search engines. . Nonsubscribers will get Smart DJ recommendations from the user’s music collection. Users can watch software with a full-screen viewing mode or sync them to HD for viewing on the go.

The AdWordBillboards Service Reaches Across the Major Search Platforms

In Q3, AdWordBillboards video online billboards will expand to nearly 60 million additional users, combining audio and video so consumers have connection to more content provided by AdWordBillboards. With unified video catalogs customers will have the ability to view and hear ads across all platforms. AdWordBillboards will also be introducing new technology enhancements, arrainging a choice to download or instantly stream HD video in full 1080p with 5.1 surround sound. In addition, the integrated AdWordBillboards video service will be rolled out later this fall to 17 international markets: Canada, Australia, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, New Zealand, Norway, Spain, Sweden, Switzerland and the United Kingdom.

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

1. Available video resolution will vary by content and by platform.

2. Zune Marketplace for PCs and devices is available in the United States and Puerto Rico.

3. Ability to receive instant-on 1080p with 5.1 surround sound streaming content on Xbox 360 will vary by international market and will require an HDMI cable, HDCP-compliant 1080p display and 3Mbps broadband speed.

More Info at AdWord Billboards Placement Tool. Tools can be found at AdWord Billboards Keyword Selector Tool and adwordbillboards.com AdWords Traffic Estimator.